+64 9 373 3791
Cam 100615
Firstname/Profession
Cameron
Graphic Designer
12 Plus years Experience
Auckland, Wellington, Christchurch, Tauranga
475

Represented: 21/02/18

food snob - brand/packaging

About Project

lead designer

brand • brand name • packaging


Industries

Food & Beverage


Specialities

Brand Identity, Logo, Packaging


Client

bluerock

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A premium, amusing and memorable brand and packaging for authentic European cheeses and antipasto products that appeals to consumer's inner 'food snob'.
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A contrasting mix of traditional European inspired typography paired with a hand crafted logo and tagline created an engaging, modern yet authentic brand. The use of minimal packaging and label design allowed the product to be the hero.
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