Stoney Creek are producers of high-quality, purpose-developed outdoor clothing and hunting gear. Each product is meticulously researched and tested for all conditions.
New Zealand is renowned for its unpredictable weather. If you have ever spent some time outdoors in the land of the long white cloud, you will know that we truly can have "four seasons in one day". With that in mind, it is often difficult to prepare for any outdoor excursion.
To help you be more prepared for whatever you may experience in the great outdoors. I came up with the Stoney Creek Hunting Calendar concept. It combines my research into New Zealand's climate and weather patterns, hunting & fishing seasons, important dates, the terrain and altitude, all matched with suggestions for appropriate Stoney Creek gear for the time of year.
This is intended to be an informative piece of design that works as a year-round passive marketing tool that can be updated once a year to include new products and ranges.
Originally printed using DuraPrint paper which is waterproof, abrasion-resistant, tear-resistant, chemical-resistant, crack-resistant yet it still folds and rolls easily.
Brand Advertising, Concept, Print