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self portrait 01 small the pond
Retoucher / Graphic Designer
12 Plus years Experience
Auckland, Christchurch, Dunedin, Queenstown, Wellington

Represented: 23/11/17


After obtaining a degree in fine arts (graphic arts) in Timisoara, Romania, I started doing graphic design out of passion, in a time when the best computer had no more than 32Mb of RAM. Once the internet got better, Flash websites and animations, naturally became my main focus, which lasted for a very long time. Right up until I arrived in New Zealand in 2007 and worked as a senior web designer for Virtus Communications. At the end of 2007, Virtus Communications merged with Ogilvy & Mather New Zealand and I ended up going through various positions before making my mark as a high-end retoucher.


My plans now are to expand my retouching skills by working in 3D (Cinema 4D) as well. Also, to capture the "real reality" better I plan to acquire a medium format digital camera for the same reasons, to expand my range of work. I have been practicing photography (from film to digital) for the last 25 years, and have my own photography website with many personal projects published on urbaum.com.


Meanwhile, I am working on an illustration book, which brings me back to the old time, when after a long day of handcraft you have to scrape the paint off your hands.


2D / 3D Generalist Animation Composition Digital Art Editing Graphic Design Illustration Photography Retouching


After Effects CC Canon 40es Camera - Photography Cinema 4D Flash CC Illustrator CC InDesign CC Photoshop CC

My skills

Design Skills
Graphic Design
Craft Design
Editing (after effects)

I'm best known for...

creative high-end retouching

Recent Employment

Senior Retoucher / 2007 - 2017 / Ogilvy & Mather

Industries I know well

Food + beverage


Bachelors of Fine Arts (5 years)


English, Romanian

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