I worked as a journalist for 20 years before deciding to step back and look at the bigger picture. The media world is changing as more and more content is created by non-media sources. One constant remains: If it's not good, people won't read it. Or watch it. Or listen to it. At the heart of good content is storytelling - creating a narrative and an emotional connection. This is what I specialise in - whether it's a brochure or a web page or a six-part documentary series.
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I'm best known for...
After a few months in Antartica, I spent a year specialising in science writing and received an award for Best New Science Writer from the Foundation for Research, Science and Technology. My commercial clients know me for my quick ability to grasp a concept and explain it succinctly. Somehow, I think these two are related...
Industries I know well
Arts and Culture
Design and Architecture
Food and Travel
Mediums I know well
Honours & awards
Best New Science Writer / Foundation for Research Science and Technology