+64 9 373 3791
Lee 100615
Firstname/Profession
Lee
Art Director / Copywriter
4-8 years Experience
Auckland, Wellington, Tauranga
146

Represented: 20/11/18

Racing Post 2017 Campaign

About Project

Racing Post needed a campaign to establish itself as the authority on all things
horseracing and the go-to place for the best betting intelligence.

We came up with the idea of it’s two hundred staff members appearing
whenever someone used their products to shine a light on the level of expertise
that goes in to them.


Industries

Gaming


Specialities

Art Direction, Campaigns, Concept


Client

Racing Post

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Additional cast of characters to be used by internal design team.

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