Having been busy contracting since the turn of the century, I've managed many briefs for agencies and clients large and nimble.
Before that I developed my trade at Saatchi & Saatchi Wellington and Goldsack Harris, where I learnt from some absolute legends. A copywriter by experience, I scamp a handy visual too - which comes in useful for solo or remote jobs.
From big brand old media to posts and activations, I've done it all on time and to brief. I've handled plenty of successful pitches and picked up my fair share of prizes. But I'm still as hungry as.
Whether it's cracking ideas, crafting copy, or painting the big picture, I always enjoy a creative challenge and constantly strive for a fresh solution.
So hopefully I can tuck in to one of your briefs soon.
Thanks for reading.
I'm best known for...
Experienced fulltime freelance creative who continues to pick up awards.
Senior Copywriter / 2006 - Present / Freelance
Working with busy agencies and clients to produce copy and comms, usually ASAP. I've worked on banks, telecomms, insurance, agribusiness, fashion, FMCG, autos and alcohol.
Part of a creative team in a 'consumer involvement' agency, developing web-based super promos for Coruba, Johnnie Walker, SKY TV, Mercedes.
Industries I know well
Mediums I know well
Direct and digital
Honours & awards
Grande Radio Orca, Newspaper Ad of the Year, AXISs, RSVPs, Effies, AWARDs, Spikes, LIA, Clio and Cannes wins...
1992 Winner Axis Advertising Ideas School
1994 NAB Newspaper Ad of the Year
1998 AXIS BRONZE Radio Campaign
1999 AWARD BRONZE Radio Campaign
2001 AXIS BRONZE Newspaper Public Service
2001 AWARD Finalist Newspaper Single
2002 AXIS Finalist Radio
2002 AXIS Highly Commended Television
2002 AXIS BRONZE Billboard Campaign
2002 AXIS BRONZE Mixed Media
2002 Grande ORCA Winner
2003 AXIS Highly Commended Magazine
2005 AXIS Finalist Outdoor
2006 CANNES Shortlist
2006 AWARD Finalist Interactive
2006 SILVER RSVP Award
2007 AXIS Finalist Outdoor
2007 GOLD RSVP Awards x2
2010 Newspaper Ad of Year Finalist
2014 AXIS Finalist poster
2014 AXIS Finalist art direction
2014 CLIO Shortlist Direct & Content
2014 CANNES GOLD PR
2014 Spikes GOLD x3, SILVER x2
2014 LIA Awards SILVER
2014 GRAND EFFIE & GOLD Effie
2015 Axis BRONZE Promo & Activation
2015 Axis BRONZE Outdoor
2015 Axis SILVER Transit
2015 Axis SILVER Integrated
2016 Axis Finalist Direct
2016 Axis BRONZE Product Design
2016 Spikes BRONZE Media
2016 NZ Marketing Awards Finalists
2016 Effie BRONZE Social Marketing
2016 Effie BRONZE Strategic Thinking
2016 Effie SILVER PR/Experiential
2016 NZDMA GOLD Industry
2016 NZDMA SILVER Channel
2016 NZDMA GOLD Craft
2017FOMA Awards GOLD Best Launch Campaign
2017 Advertiser of the Year BEACON Awards
2017 3x SILVER BEACON Awards
2017 5x GOLD BEACON Awards
BCA Marketing & Management
Travel Spanish, Café French, Nu Zillund English.