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Terri 100615
Firstname/Profession
Terri
Digital Marketer / Marketing Specialist
4-8 years Experience
Palmerston North, Christchurch, Auckland, Wellington
60

Represented: 05/03/19

FQ International Womens Day eDM THUMBNAIL 2
Project name/Type
International Women's Day EDM
 
Specialities
Campaigns, Content, Copywriting, Digital, eDM, Online Content
Industries
Media
Views
20

FQ0219 COVER
Project name/Type
Fashion Quarterly, Issue 1 2019 - Sustainability Feature
 
Specialities
Content, Copywriting, Editorial, Tone Of Voice, Writing
Industries
Fashion
Views
10

missfq mad menus editorial 800px THUMBNAIL
Project name/Type
Miss FQ, Issue 2 2017 - Health & Wellbeing
 
Specialities
Content, Copywriting, Editorial, Journalism, Proofing, Writing
Industries
Health & Beauty
Views
15

Bio

Breaking through to people requires skill. You can attest your theories or bang on your chest like the rest of them, but unless you’re willing to put yourself in the shoes of others to determine why and how your message, idea, or product, is relevant to them, your efforts are going to get lost in the noise. You might think what you’ve got is great. But how can you be so sure everyone else does too? 

 

It’s a good thing I can read people (and search engines) well, then. 

 

Not only will I deliver compelling copy, scroll-stopping headlines and inquisitive visuals, but I’ll ensure your brand’s mission is understood in the manner your audience needs it to -- thus, creating action. I’m in the business of getting inside people’s minds and dishing up content that meets their requirements. Because, newsflash: they’re your greatest asset. 

 

If you’re tired of your campaigns being chewed up and spat out - and frankly, I don’t blame you - allow me to bring you up to speed. Just because digital doesn’t sleep, doesn’t mean that you shouldn’t either. 

 

Expertise

Content Marketing Content Strategy Copywriting Digital Strategy Graphic Design Ideation Integrated Marketing Marketing Comms PR Production

Software

iMovie InDesign CC Lightroom CC Microsoft Excel Microsoft Word Photoshop CC wordpress

My Skills

Content Creation
Editorial
Copywriting & Advertorial
Sponsored Content
Storytelling
Social Media Strategy
Social Media Copy
eDMs
Brand Pillar Development
Ideations & Storyboarding

Public Relations
Ambassador Liaison & Partnerships
Media Pitching
Reporting & Dashboards
Press Releases
Communications Strategy
Reputation Management
Crisis Management
Message Mansions

Digital Marketing
Digital Strategy
Marketing Strategy
Content Marketing
SEO & SEM
Email Marketing
Social Media
Blog Content
Results & Audience Development
Google Analytics & Reporting
Comprehensive Keyword Research
Audits
Sponsored Content
CMS

Design
InDesign & Photoshop
Shoot Coordination
Styling
Brochures
Magazine Layouts
POS

Recent Employment

Digital Content Manager / September 2017 – March 2018 / Fashion Quarterly / Miss FQ - Bauer Media

Public Relations & Communications / May 2015 – April 2017 / Toyota/Lexus New Zealand Head Office

Public Relations and Marketing Executive / April 2014 – May 2015 / Beef & Lamb New Zealand

Industries I know well

Fashion & Beauty
Automotive
FMCG

Mediums I know well

Print
Digital
Social Media

Qualifications

July – August 2017 / Conde’ Nast College of Fashion & Design / Vogue Intensive Summer Course

2011 – 2013 / Bachelor of Arts in Media & Communications (major) and Economics (minor) / University of Canterbury

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