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hazel profile
Firstname/Profession
Hazel
Graphic Designer
8-12 years Experience
Auckland
354

Represented: 01/09/21

Kiwiherb Brand Identity

About Project

Kiwiherb's cluttered branding was at odds with the clean, natural aesthetic they wanted to convey. As senior designer at Amplifier Design, Hazel led the development of an identity system including messaging, brand application, secondary colours, typography and commission of original photography – with the added challenge of retaining the existing primary colour palette, logo and packaging.

Hazel then built this identity out across brand guidelines, B2B sales comms including numerous trade presenters and email templates, and various customer-facing POS applications.


Industries

Beauty & Personal Care


Specialties

Brand Identity, Layout, Print


Client

Kiwiherb


Credit

Agency: Amplifier Design

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Creative. Digital. Marketing. Recruitment.

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