- Firstname/Profession
- Katrina
- Copywriter
- 4-8 years Experience
- Auckland
-
655
Represented: 01/10/21
Bio
Katrina is a freelance copywriter who's a kiwi-loving, apology-giving Canadian with experience right across the breadth of agency and freelancing. Following writing as half of Nike Canada's social/digital creative team in Toronto, she crossed the globe to travel Australia and eventually landed in New Zealand, where she's based now.
She's passionate about concepting and executing big ideas with both short and long copy for digital, social, print, OOH, retail and branded content. With experience working at some of the biggest creative agencies in Canada as a copywriter and now in freelance mode, she's got the knowledge and expertise about how to write engaging content to a range of audiences and briefs.
Expertise
Software
Recent Employment
Freelance Copywriter / Jul 2021 - Present / Self-Employed
Copywriter / Aug 2019 - Jul 2021 / Hunch
Auckland, New Zealand
- Clients included: Spark, Labour Party, KiwiRail, Network 4 Learning, MAS
Senior Guest Experience Executive / Dec 2017 - Mar 2019 / Airsorted
Sydney, Australia & Auckland, New Zealand
- The world's largest Airbnb management company
- Wrote and oversaw all regional listings and global guest communications, working closely with account managers and the sales team to optimise host income
Industries I know well
Fashion
FMCG
Hospitality
Music
Toys
Gaming
Qualifications
Humber College
2014 - 2015
Post Graduate Diploma in Advertising and Copywriting
University of Edinburgh
2012 (Semester Abroad)
Bachelor of Arts with Honours, majoring in English Literature
University of Toronto
2010 - 2014
Bachelor of Arts with Honours, majoring in English Literature