- Firstname/Profession
- Lauren
- Strategist
- 8-12 years Experience
- Christchurch
-
1420
Represented: 11/08/21
- Project name/Type
- Rentokil Initial Global B2B Engagement Strategy
- Specialties
- CX Design, Digital Strategy, Strategy
- Industries
- Service
- Views
-
456
- Project name/Type
- Amnesty International Global Growth Strategy
- Specialties
- Agile, Research, Strategy
- Industries
- NGO
- Views
-
406
- Project name/Type
- Disclosure Scotland Cloud Transformation
- Specialties
- Agile, Digital Strategy, Research
- Industries
- Government
- Views
-
479
Bio
Lauren is a talented Strategist who is passionate about digital in all its forms. She prides herself on being able to help organisations cut through the nonsense and make the decisions that matter for their bottom line.
Announced as Number 9 in The Drum 30 under 30 competition celebrating women in Digital, she's skilled at helping organisations find new ways forward and planning steps to adjust operations. Her favourite projects involve her being in the trenches, working alongside teams to bring ideas to life.
With over ten years of experience working with different organisations from start-ups through to large scale enterprises, NGOs and the Public Sector, she's used working with a range of other stakeholders including other Strategists, MarComms, Experience Designers and Technologists.
Expertise
Software
Recent Employment
Founder / Jul 2021 - Present / Human Centered Design New Zealand
Service Design Lead / Jan 2021 - Present / FromHereOn
- Leading Service Design activities for Westpac New Zealand's Cyber Security team
Co-Founder / Apr 2020 - Present / Freshnode NZ
- Helping organisations understand and solve high-value problems through a combination of Strategy, Service Service Design and Product Ownership.
- Typically involves technology, whether that's launching a new product/ service, establishing an innovation practice or embarking on a digital transformation.
- Help organisations through coaching and in-person or remote facilitation.
Industries I know well
Public Sector
Utilities
Automotive
Telecommunications
B2B
Travel
Defence
Financial Services
Education
Qualifications
Sitecore
2013
DMS Fundamentals for Marketers and Advanced User certifications
University of Nottingham
2008 - 2009 (incomplete)
Bachelor of Arts, majoring in Business and Geography