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martin copywriter profile
Firstname/Profession
Martin
Copywriter / Creative Director
12 Plus years Experience
Auckland
4183

Represented: 04/03/21

Everything is Energy

About Project

A brand campaign for large NZ energy retailer Genesis with a simple yet huge insight - as seen through the mind of a young girl. ‘Everything Is Energy - and Energy Is Everything.’ The objective was to increase Brand Love scores and get people to think about what Genesis mean when they say “Reimagine energy with us”. Happy researchers. Happy Genesis.


Industries

Energy


Specialties

Campaign Management, Creative Direction, Storytelling


Client

Genesis

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Creative. Digital. Marketing. Recruitment.