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robert writer profile
Firstname/Profession
Robert
Writer / Journalist
12 Plus years Experience
Auckland, Tauranga, Hamilton
14413

Represented: 26/08/14

ubiq EDM

About Project

Wrote an electronic direct mailer (EDM) for ubiq's relaunch.


Industries

Education


Specialties

Brand Identity, Copywriting, Direct Marketing


Client

Spitfire

Content image #1

Since 1966 University Bookshop has made life easier for students and academics. For over 50 years we’ve been the leading retailer of textbooks in New Zealand.

It’s time for a change.

Introducing ubiq.

ubiq: What’s in a name?

‘ub’ is a nod to our past. We started out as a small shop providing textbooks to university students. Today e-commerce is an essential part of any business and as part of our relaunch we’ve created a new website that makes searching and ordering online faster and easier.

‘iq’, or more specifically helping you increase your IQ, is what we’re all about. Our dedicated, well-read staff can advise you what books you need to accelerate your learning.

ubiq: What’s new?

You’ll still get the same great personal service at our bookshops on campus but now you can search for the resources you need, wherever you are, on our new mobile-friendly website.

We’ve got a comprehensive selection of textbooks available in store and in our warehouse so you don’t have to wait for your order to be shipped to you. If we don’t have it in stock we can get it delivered fast and with flat-rate shipping.

Unsure what to read next? Email [email protected] and we’ll help you find your new favourite book.

Our new-look, flagship University of Auckland store will be opening soon, with more stores to follow. It’s a fresh, funky space modern with an eclectic range of books, stationery, study aids, reference materials and gift ideas. As well as textbooks we stock journals, headphones, highlighters and everything else you need to survive life on campus. If you’re shopping for someone else, our new electronic gift cards can be redeemed online.

Ubiq: What’s next?

We’re 100 percent New Zealand owned and committed to supporting our students and helping them achieve their goals.

We hope that you’ll join us on the next chapter of our journey.

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Creative. Digital. Marketing. Recruitment.