- Firstname/Profession
- Giles
- CX Writer / Writer
- 12 Plus years Experience
- Wellington, Auckland, Christchurch
-
10979
Represented: 17/09/15
RaboPlus country launch
About Project
Writer, Strategist and Information Architect for all digital/interactive media for Rabobank's most successful country launch ever as RaboPlus in New Zealand (website, email, online campaigns, microsites, database marketing). RaboPlus was a Gold Effie Award Winner in 2007 (New Product or Service Introduction).
MY ROLE / DELIVERY:
- Digital strategy
- Digital / interactive / web concept design
- Writing
- Information architecture
- Interaction design
AWARDS:
- 2009: Net Guide Award in the Financial Services Category (RaboPlus website)
- 2008: NZ Direct & Interactive Marketing Award (RaboPlus Christmas Campaign)
- 2007: CAANZ EFFIE Award (RaboPlus Christmas Campaign)
- 2006: TUANZ Business Internet Award (RaboPlus digital campaigns)
Industries
Banking
Specialties
Digital Strategy, Information Architecture, Mockups
Client
RaboPlus (now RaboDirect) owned by Rabobank International.
- Xero
- Technology
- RaboPlus country lau...
- Banking
- Find The Lady
- Advertising
- LINZ Digital Strateg...
- Property
- University of Canter...
- Education
- Turners Digital Stra...
- Automotive
- Ravensdown Digital S...
- Agriculture
- Lifelines Interactiv...
- Arts & Culture
- Beef + Lamb New Zeal...
- Agriculture
- 'The Hybridiser' (Au...
- Arts & Culture
- Careers NZ website (...
- Education
- Department of Labour...
- Youth Culture