- Firstname/Profession
- Giles
- CX Writer / Writer
- 12 Plus years Experience
- Wellington, Auckland, Christchurch
-
10977
Represented: 17/09/15
University of Canterbury: Overall Online Experience
About Project
PURPOSE:
Digital Strategy, Analysis and Discovery engagement to provide the University of Canterbury with a high-level vision and roadmap to guide the planning, priorities and focus for their entire digital presence for the next 3 - 5 years (web, mobile, social, intranet, CRM, CMS).
MY ROLE / DELIVERY:
- Workshop Planning, Facilitation & Documentation
- Stakeholder Interviews
- Quantitative Analysis (online metrics)
- Persona Definition and Creation
- User Story Development
- High-level Content Analysis
- Competitor and Market Analysis
- High-level Information Architecture
- Framework for Online Ecosystem
- High-level Technical Commentary and Architecture Options (Discovery-based)
- User Testing / Validation (of Concepts)
- Documentation and Presentation of Findings, Vision & Roadmap
- Creative Direction / Concept Creation
Industries
Education
Specialties
Digital Strategy, Information Architecture, User Testing
Client
University of Canterbury
- Xero
- Technology
- RaboPlus country lau...
- Banking
- Find The Lady
- Advertising
- LINZ Digital Strateg...
- Property
- University of Canter...
- Education
- Turners Digital Stra...
- Automotive
- Ravensdown Digital S...
- Agriculture
- Lifelines Interactiv...
- Arts & Culture
- Beef + Lamb New Zeal...
- Agriculture
- 'The Hybridiser' (Au...
- Arts & Culture
- Careers NZ website (...
- Education
- Department of Labour...
- Youth Culture