+64 9 373 3791
profile
Firstname/Profession
Barry
Design Director / Graphic & Brand Designer
12 Plus years Experience
Auckland
1065

Represented: 31/01/23


Bio

Meet Barry.

 

As a seasoned Creative Designer, Barry brings a passion for building iconic brands that resonate with audiences through holistic, integrated design solutions. With expertise in deep-dive insights and brand strategy, graphic design, digital and social media creative, packaging design, and point-of-sale design, he ensures all elements of a brand work seamlessly to enhance its impact and build stronger connections with consumers.

 

Barry's experience in specialist industries brings a unique perspective to his work, strengthening the brands he touches. And as a professional fashion photographer, his skills in photography, editing, and artistry give him an added edge in creating visually stunning and impactful designs.

Expertise

Art Direction Brand Development Brand Identity Creative Direction Design Direction Integrated Campaigns Integrated Marketing Packaging Photography Social Media Marketing

Software

Illustrator CC InDesign CC Lightroom CC Photoshop CC Premiere Pro CC

I'm best known for...

Spending 10 years as Senior Design Manager at Procter & Gamble in China.

Industries I know well

Fashion
FMCG
Health & Beauty
Retail
Advertising

Honours & awards

AG Lafley Award - Best Innovative Product Launch
P&G CEO Award - Best Effective Design
Kancil Gold Award - Best Effective Direct Marketing

Qualifications

Malaysia Institute Of Art

Graphic Design

 

Montfort Vocational Education 

Art & Darkroom

Languages

Mandarin
Malay
English

Creative. Digital. Marketing. Recruitment.