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profile
Firstname/Profession
Barry
Design Director / Graphic & Brand Designer
12 Plus years Experience
Auckland
803

Represented: 31/01/23

Quench by Pantene

About Project

The US had launched a very successful Quench by Pantene campaign with the Rose Water Shampoo & Conditioner. Through consumer research insights, I adapted this product design and created the Violet Water Shampoo & Conditioner line by making culturally responsive changes to fit Chinese consumer needs.

A mini Vis ID was then done up for digital deployment across social media, web banners and digital videos.


Industries

Beauty & Personal Care


Specialties

Content Creation, Product Design, Social Media Marketing


Client

Procter & Gamble

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Creative. Digital. Marketing. Recruitment.