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Daniel thepondprofile
Firstname/Profession
Daniela
Graphic & Brand Designer
4-8 years Experience
Auckland
277

Represented: 12/09/24

Allie

About Project

Allie is the first e-commerce in Peru that offers a comprehensive platform for women and their well-being. It is born with the purpose of encouraging women to break down barriers, and as such, it becomes a real ally in their daily lives. Daniela and her team created a unique "&" symbol, to represent its alliance with its consumers. This symbol, in addition to identifying it, becomes part of its communication; connecting messages, products, and people.


Industries

Culture


Specialties

Brand Identity, Copywriting, Graphic Design


Client

Allie

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Creative. Digital. Marketing. Recruitment.