+64 9 373 3791
joyce profle
Firstname/Profession
Joyce
Graphic & Brand Designer / Digital & UI Designer
4-8 years Experience
Auckland
1161

Represented: 15/01/24

Cred

About Project

Cred is a start-up premium digital money-lending company. Its target audience are young professionals on higher incomes, but may not necessarily have enough cash for all the things they want to do. The design is made to feel contemporary and innovative — standing out from the other competitors in the financial services sector. Cred’s colours are black and white, with a pop of colour sampled from the imagery used. This gives flexibility to the brand, as well as making it feel more premium. The arrow in the square identified as a button, is used to highlight that Cred is fully digital — easily accessible to users 24/7.


Industries

Finance


Specialties

Brand Identity, Digital Design, UI Design

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Creative. Digital. Marketing. Recruitment.