- Firstname/Profession
- Mario
- Copywriter / Content Creator
- 12 Plus years Experience
- Auckland, Wellington, Christchurch
-
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Represented: 18/02/11
Red Centre Campaign
About Project
Although intention to see their country’s Red Centre ‘some time’ was high amongst Australians, actual visitation remained low. This campaign was designed to capture the very special feeling of ‘being there’, with a POV shooting style and innovative camera work. The campaign was immediately successful and has featured strongly in awards shows worldwide.
Awards:
Winner - Award of Excellence - The Accolade Competition 2011.
Winner - Certificate of Merit - Hugo Television Awards 2011.
Finalist - Brand Revitalisation - Australian Marketing Institute Awards 2011.
Industries
Tourism
Specialties
Advertising, Copywriting, Creative Direction
Client
Tourism Northern Territory
- Technology in Action
- Technology
- Welcome to Waiwera
- Property
- Semble
- Banking
- Samsung
- Electronics
- Volvo XC90 Press
- Automotive
- Tilt Digital
- Technology
- Kakadu Brand Campaig...
- Tourism
- Jatz Crackers
- Food & Beverage
- Darwin Tactical Camp...
- Tourism
- Marmite ‘Iron’ Poste...
- Food & Beverage
- Red Centre Campaign
- Tourism
- Whats yours called?
- Public Awareness
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