- Firstname/Profession
- Trudy
- Digital Project Manager / Digital Strategist
- 12 Plus years Experience
- Auckland, Wellington, Christchurch
-
4887
Represented: 15/11/18
- Project name/Type
- Content and Findability Workstream
- Specialties
- Content Strategy, CX Design, Digital Strategy, Information Architecture, User Flows, User Journeys
- Industries
- Telecommunications
- Views
-
963
- Project name/Type
- Content Migration Strategy Development
- Specialties
- Client Service, Content Strategy, Digital Strategy, Project Management, Qualitative Research, Workshops
- Industries
- Technology
- Views
-
879
- Project name/Type
- Help Content Improvement
- Specialties
- Agile, Digital Strategy, Editorial, Project Management, User Flows, User Journeys
- Industries
- Telecommunications
- Views
-
864
Bio
Meet Trudy.
With two decades of experience in the digital industry specialising in content strategy for corporate websites, Trudy understands that high quality, consistent and sustainable content is crucial to creating excellent digital experiences. Her tailored strategies have resulted in improved employee productivity and efficiency as well as increased customer retention and acquisition. By working collaboratively with corporate teams, her specialisation in content solutions make a real difference to the customer experience and empowers employees with content strategy expertise.
Expertise
My skills
Content Strategy
Trudy can come in at the beginning to talk about strategy and integrate content right from the beginning across variable channels eg. Website, apps, chatbots etc. For digital channels in companies.
Website & Content Migration
Trudy put a website and content migration strategy together to teach other and manage teams in how to transition and migrate data on old websites across onto new ones.
Managing Teams
Can manage teams of digital specialists, writers, content creators and lead people in the area of CMS, up-loading content etc.
Implementation & delivery of projects – end to end
Starting with strategy, Trudy then informs and guides others on how to implement projects and can make recommendations on what people are needed to get the job done. This may be via writers, digital marketers & specialist etc. Trudy can work across an agile project management delivery & approach.
Industries I know well
Digital
Telecommunications
IT
Insurance
Travel
Fitness
Manufacturing
Mediums I know well
Copy
Content
Qualifications
Massey University
Bachelor of Business Studies (International Business)
Additional info
Volunteer Experience:
Mentor
OneUpOneDown Mentoring
Mar 2020 – Present Volunteer
I am part of a network of women developing each other through near-peer mentorship.
Volunteer Gardener
Kawau Island Mansion House Historical Garden Maintenance
Sep 2017 – Present Volunteer duration