- Firstname/Profession
- Vanessa
- Graphic & Brand Designer / Mac Operator
- 12 Plus years Experience
- Hamilton, Auckland
-
968
Represented: 19/09/22
Clean Nutrition Protein Powder
About Project
I was briefed to redesign existing packaging of Clean Nutrition. This involved redesigning the logo and packaging. The two different protein powders, Pea and Whey, had to be defined and clear to the customer. Therefore black was chosen for Whey and white was chosen for Pea. The brand had to have a minimal look, with a node to New Zealand. This was done by using spot UV printing with hand illustration ferns. Which gave the packaging a sleek, minimal look and still met the brief of reflecting New Zealand, without being overbearing.
Industries
Health & Wellbeing
Specialties
Brand Identity, Graphic Design, Packaging
Client
Groovy Media