+64 9 373 3791
Charles pond profile
Firstname/Profession
Charles
Graphic & Brand Designer / Mac Operator
4-8 years Experience
Auckland, Wellington, Christchurch
8027

Represented: 16/03/17

Anchor X-Ray Casts

About Project

The Anchor X-Ray Cast is an interactive campaign for kids. A super tough decal for kid’s broken bone casts. It shows their actual X-Ray and has a barcode that can be scanned in supermarkets enabling them to get free Anchor Calci+ milk while they heal.

Posters and leaflets in A&Es and hospitals spoke directly to the audience offering help when they needed it.

All you have to do to turn your cast into an X-Ray Cast is upload your digital x-ray file to our website and fill in the form. If you didn’t want to upload your own x-ray, you can choose our existing image. Bespoke vinyl stickers of your actual x-ray are then created and posted back out.


Industries

Advertising


Specialties

Interactive Advertising, Marketing Collateral, Retouching


Client

Anchor X-Ray Casts


Credit

Colenso BBDO

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Creative. Digital. Marketing. Recruitment.