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maria graphic designer profile
Firstname/Profession
Maria
Graphic Designer
12 Plus years Experience
Auckland
129

Represented: 25/03/21

Putting 'You' into SUV

About Project

A campaign idea that plays on the vehicle’s key features of personalisation and versatility to launch the new Citroen C3 Aircross SUV in New Zealand market. The typographic execution tells the story of customisation in a way that’s relevant to the local audience while keeping within the clean, restrained parameters of the global brand.

Rollout included: Press Ads, Billboards, Dealer Point of Sale, Vehicle graphics, Digital and Social campaign, Custom Configurator Microsite, TV and Radio Ads.


Industries

Automotive


Specialties

Art Direction, Copywriting, Graphic Design


Client

Citroën

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Creative. Digital. Marketing. Recruitment.

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