- Firstname/Profession
- Mike
- Graphic & Brand Designer / Illustrator
- 8-12 years Experience
- Auckland
-
1796
Represented: 06/12/21
The Rock
About Project
We continued our work for The Rock and in 2018 I became the lead designer for the station’s rebrand. I created this logo as a ‘modern classic’ for the radio station as they move into digital and online media. The mark is inspired by the ageless aesthetic of countless band and magazine logos.
Following the successful rebrand I developed the logo, concept and artwork for the Rock 1500 advertising campaign. For the outdoor billboards we produced a physical neon version of the logo that was installed over the Phantom billboards.
Industries
Media
Specialties
Brand Identity, Logo Design, Marketing Collateral
Client
The Rock
