- Firstname/Profession
- Ash
- Digital Marketing Specialist
- 8-12 years Experience
- Auckland
-
3225
Represented: 12/04/23
Beauden Barrett - Red Bull Athlete Unveiling
About Project
To unveil Beauden Barrett as a Red Bull global athlete, we 'treated' him to an experience he’d never forget and showcase him to the world in a never-before seen way.
We sent him to the Red Bull global HQ in Austria and he rode shotgun tens of thousands of feet in the air, as a famous Red Bull stunt pilot Dario Costa showed him a few manoeuvres, asking a few poignant questions that he - understandably - struggled to answer, given the circumstances.
Highlights:
- Over 2m+ total video views (Red Bull’s highest viewed video of 2018and
- Beauden’s most viewed social media video on his channels ever)
- Pick up from mainstream news outlets all over the world
Industries
FMCG
Specialties
Concepting, Creative Direction, Social Media Strategy
Client
Red Bull
665