- Firstname/Profession
- Ash
- Digital Marketing Specialist
- 8-12 years Experience
- Auckland
-
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Represented: 12/04/23
Red Bull Take On The Pro
About Project
To support the limited edition New Zealand athlete Red Bull can, we created the #RedBullPro social media challenge.
A weekly UGC competition where our athletes each took over a week in the competition with their own fun sport related challenge. To make the series truly 'social first', we partnered with prominent NZ content creator Johnny Tuivasa-Sheck to host the content series and help create additional content.
The 7 week series featured:
- Beauden Barrett (All Black)
- Nico Porteous (Olympic Gold Medalist freeskier)
- Kehu Butler (Surf)
- Alice Robinson (World Champion slalom skier)
- Alex & Molly (Olympic sailors)
- Brook Macdonald (DH MTB champion)
- Braden Currie (Multi-sport & IRONMAN)
Industries
FMCG
Specialties
Creative Direction, Producing, Social Media Strategy
Client
Red Bull
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