![sam design director profile](/assets/Creatives/sam-design-director/sam-design-director-profile.jpg)
- Firstname/Profession
- Sam
- Design Director / Illustrator
- 12 Plus years Experience
- Auckland, Hamilton, Tauranga
-
5180
Represented: 07/09/18
Lemon & Paeroa Posters
About Project
Client: Coke. Agency: Saatchi & Saatchi. My Role: Design three posters. What came out of this was much more than posters. A whole typographic & silhouette look and feel was established. I ended up composing, sketching by hand, scanning and building graphic posters, tagline lockups, and animation storyboards which maintained the casual organic flavour of a local brand. Worked with supplied copy and some art director input, to develop this look and feel. Results: Finalist in Axis Craft category Date: June 2013
Industries
Food & Beverage
Specialties
Brand Identity, Graphic Design, Typography
Client
Coke
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