- Firstname/Profession
- Ben
- Marketing Strategist / Design Director
- 12 Plus years Experience
- Hastings, Napier, Auckland
-
7983
Represented: 31/08/17
Fountain
About Project
Australia is bold, colourful and full of different, exciting foods and flavours from its diverse and vibrant people. When Fountain needed to reconnect with this new Australia, a strategy focusing the brand on the freedom of self expression enjoyed by Australians delivered the idea of flavouring your life. This was brought to life in the ‘Pour Traits by Fountain’ campaign.
Industries
Food & Beverage
Specialties
Brand Identity, Brand Strategy, Marketing Strategy
Client
Kraft Heinz
