- Firstname/Profession
- Bryce
- Creative Director / Art Director
- 12 Plus years Experience
- Auckland, Wellington
-
1637
Represented: 01/04/21
Bio
I'm an eclectic, experienced creative with a head for ideas, a knack for film and photography, and an eye for the practicalities of production. I pride myself on adaptability, having worked for agencies and collaborations across the globe, on everything from global healthcare brand launches to grass-roots political campaigning. My aim is to drive a conceptual heart, executional craft, and genuine human storytelling into every project and endeavour.
For over nine years, some of my most important and gratifying work has been pro-bono. Initially, it was my role to lead overseas-vote campaigns and lively grass roots branch activities in London. Later, both in New Zealand and remotely from the UK, I have been a de facto creative lead in the Fundraising Marketing and Communications committee. Key achievements include launching the first ever comprehensive online brand toolkit, designing merchandise and promotions, refreshing and art directing the quarterly magazine, and collaborating closely with many stakeholders.
I have also worked in different agencies across London and New Zealand with a specialisation in healthcare. Often creating campaigns and animation videos that have gone on to set the standard for the industry and win awards internationally.
Expertise
Software
Recent Employment
Freelance Senior Creative / Jan 2021 - Present / Self Employed
Auckland, New Zealand
Bryce is exploring (and open to) new opportunities, collaborations and freelance roles, while working hard on some big new personal projects and creative ventures.
Creative Lead (Volunteer) / Jun 2016 - Present / Green Party of Aotearoa New Zealand / Self Employed
Wellington, New Zealand
Bryce's work within 'FunMark', the Fundraising Marketing and Communications committee, has many similarities to agency life, and continues to provide opportunities for diverse creative work and energised teamwork. It's a group and an organisation he's pleased to contribute so much of his professional experience and skillset to.
Some key achievements include launching the first ever comprehensive online brand toolkit, designing merchandise and promotions, refreshing and art directing the quarterly magazine, and collaborating closely with many stakeholders, including campaign teams for the 2017 and 2020 general elections.
Creative Lead / Jul 2019 - Dec 2020 / Syneos Health
London, United Kingdom
At Syneos Bryce provided end-to-end creative conceptual solutions and art direction of a range of B2B and public-facing campaigns, in print, design, video, digital and experiential/events. He worked closely with internal teams and brought in external suppliers in photography, filmmaking, illustration, sound design – whatever it took to make a campaign shine.
Syneos projects demanded very nuanced, strategic, and insight-driven creative thinking to tackle behavioural change despite many hurdles.
When Covid-19 hit Bryce returned to New Zealand, but kept working remotely with the UK team and clients for several months.
Industries I know well
Agriculture
Alcohol
Automotive
Construction
Healthcare
Pharmaceuticals
Politics
Tourism
Honours & awards
Pharmaceutical Marketing Awards, UK 2021
FertilityAwks
Gold - Best Use of Insight
PM Society Awards 2015
Patient Support campaign
Silver
IPA Best of Health 2013
Film campaign
Bronze
Clio Health 2011
Animation
2x Bronze
IPA Best of Health 2011
Film, Mixed media campaign, Press campaign, Digital campaign
Gold + Silver + 5x Bronze + Best of Show, Illustration
IPA Best of Health 2010
Mixed media campaign, B2B Direct Mail, Press, Poster
2x Silver + 5x Bronze
IPA Best of Health 2009
Healthcare professional international campaign, B2B press campaign, B2B Direct Mail
Silver + 2x Bronze