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bryce profile
Firstname/Profession
Bryce
Creative Director / Art Director
12 Plus years Experience
Auckland, Wellington
147

Represented: 01/04/21


Bio

Bryce is an eclectic, experienced creative with a head for ideas, a knack for film and photography, and an eye for the practicalities of production. He prides himself on adaptability, having worked for agencies and collaborations across the globe, on everything from global healthcare brand launches to grass-roots political campaigning. He aims to drive a conceptual heart, executional craft, and genuine human storytelling into every project and endeavour.

 

For over nine years, some of his most important and gratifying work has been pro-bono for the Green Party of Aotearoa New Zealand. Initially, he led overseas-vote campaigns and lively grass roots branch activities in London. Later, both in New Zealand and remotely from the UK, he has been a de facto creative lead in the Fundraising Marketing and Communications committee. Key achievements include launching the first ever comprehensive online brand toolkit, designing merchandise and promotions, refreshing and art directing the quarterly magazine, and collaborating closely with many stakeholders.

 

He's also worked in different agencies across London and New Zealand with a specialisation in healthcare. Often creating campaigns and animation videos that have gone onto to set the standard for the industry and win awards internationally. 

Expertise

Art Direction Brand Identity Copywriting Creative Direction Directing Marketing Communication Marketing Strategy Project Management

Software

Illustrator CC InDesign CC Photoshop CC Premiere Pro CC

Recent Employment

Freelance Senior Creative / Jan 2021 - Present / Self Employed

Auckland, New Zealand

 

Bryce is exploring (and open to) new opportunities, collaborations and freelance roles, while working hard on some big new personal projects and creative ventures.

Creative Lead (Volunteer) / Jun 2016 - Present / Green Party of Aotearoa New Zealand / Self Employed

Wellington, New Zealand

 

Bryce's work within 'FunMark', the Fundraising Marketing and Communications committee, has many similarities to agency life, and continues to provide opportunities for diverse creative work and energised teamwork. It's a group and an organisation he's pleased to contribute so much of his professional experience and skillset to.

Some key achievements include launching the first ever comprehensive online brand toolkit, designing merchandise and promotions, refreshing and art directing the quarterly magazine, and collaborating closely with many stakeholders, including campaign teams for the 2017 and 2020 general elections.

Creative Lead / Jul 2019 - Dec 2020 / Syneos Health

London, United Kingdom

 

At Syneos Bryce provided end-to-end creative conceptual solutions and art direction of a range of B2B and public-facing campaigns, in print, design, video, digital and experiential/events. He worked closely with internal teams and brought in external suppliers in photography, filmmaking, illustration, sound design – whatever it took to make a campaign shine.

Syneos projects demanded very nuanced, strategic, and insight-driven creative thinking to tackle behavioural change despite many hurdles.

When Covid-19 hit Bryce returned to New Zealand, but kept working remotely with the UK team and clients for several months.

Industries I know well

Agriculture
Alcohol
Automotive
Construction
Healthcare
Pharmaceuticals
Politics
Tourism

Honours & awards

Pharmaceutical Marketing Awards, UK 2021
FertilityAwks
Gold - Best Use of Insight

PM Society Awards 2015
Patient Support campaign
Silver

IPA Best of Health 2013
Film campaign
Bronze

Clio Health 2011
Animation
2x Bronze

IPA Best of Health 2011
Film, Mixed media campaign, Press campaign, Digital campaign
Gold + Silver + 5x Bronze + Best of Show, Illustration

IPA Best of Health 2010
Mixed media campaign, B2B Direct Mail, Press, Poster
2x Silver + 5x Bronze

IPA Best of Health 2009
Healthcare professional international campaign, B2B press campaign, B2B Direct Mail
Silver + 2x Bronze

Creative. Digital. Marketing. Recruitment.

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