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shea profile
Firstname/Profession
Shea
Digital Designer / UX Designer
8-12 years Experience
Auckland
462

Represented: 06/07/21

Sweet Selection Website

About Project

Sweet Selection brings this original colourful candy to the shores of New Zealand, ready to turn any plain-looking cake into a multi-hued masterpiece. With a range spanning Bubble-gum balls, crunchy-shell Choc Drops, and vividly colourful Dextrose decorations, Sweet Selection aims to capture the spirit of celebration at every event. Crisp branding alludes to a sense of culinary mastery, set amongst playful packaging which lets the product shine bright, with bold colours defining each range.

For their website and overall brand, as part of his agency, Shea worked on developing the brand identity, packaging design, overall art direction and the development of the website, including UX/UI design.


Industries

Food & Beverage


Specialties

Brand Identity, UI Design, Web Development


Client

Sweet Selection

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Creative. Digital. Marketing. Recruitment.

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